Rules and ethics
What Leeds and Liverpool brands should check in fashion creator contracts
Fashion influencers in Leeds and Liverpool need tight contracts: exclusivity limits, usage rights periods, ASA disclosure, kill fees and termination terms.
Topic
creator contracts
Rules and ethics
When beauty influencers need a written contract
When beauty influencers need a written contract in the UK: the legal exceptions, advertising disclosure rules and terms to record.
Rules and ethics
Beauty influencers: written disclosure policy or ad hoc?
Why beauty influencers need a written disclosure policy: UK rules, six drafting steps, campaign records and practical enforcement for creator partnerships.
Rules and ethics
Beauty influencer brief template: what UK brands should include
A working structure for a UK beauty influencer brief: deliverables, #ad disclosure wording, usage rights, fees and the legal contact for contract queries.
Rules and ethics
Fashion influencer content usage rights: UK brands' guide to licensing
UK copyright leaves fashion influencers holding the rights, so brands must fix the usage period, territory and media in writing before the shoot.